Resources in Designing Your Brand Identity

How To Design a Visually Strong Brand Identity (Infographic)


Have a distinctive brand image for your business is more than using a logo design. You should also have a strong brand identity that consumers interact with.

In this infographic by Creative Market provides a step-by-step guide on how to build a visually strong brand identity.

Start with the different (and relationship) between a brand vs. identity vs. logo then 3 phases in creating a strong brand identity for your business:
 icon-arrow-circle-right Phase 1: Research, Vision & Design Brief
 icon-arrow-circle-right Phase 2: Logo, Identity, & Guidelines
 icon-arrow-circle-right Phase 3: Monitoring & Rebranding

They also recommend the books that would be help you through the process.

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how to design brand identity

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