iBrandStudio - Resources in Designing Your Brand Identity

Brand Logos: The True Representatives Of The Company

Branding Strategies
Posted May 23rd, 2014 in Articles by Eko S

Whenever we go to a shop or any store we always choose the product which is suitable for us most of the times. How do we know that this is the only product which we have to purchase? Well, the answer is quite simple. It is because of its label and brand. We might not consider it in our daily life but the fact is a brand is an important aspect of a company.

Yes! This is true. A brand of the company relates to its success and identification. These could be done in various ways. One of the basic methods is to design the specific trademark, logo or symbol which resembles the company. If you take a look around, you would find that the every product carries a specific symbol of its company. Continue Reading »

5 Simple Ways to Promote Your Logo Design Service with Little Budget

Zero Budget Marketing
Posted May 22nd, 2014 in Articles by Eko S

Do you find it difficult to get clients today? You’re not alone, with more service providers are entering the market each day and many struggle to find enough client work. Yes, any logo design business need clients, but how to get your first client or how to get more clients?

My only advice is you have to work to get clients, you can’t just sit and wish for clients. Yes you should proactive! Here, 5 easy tips that will help you attract the clients. Since is not easy and not fast, so you should consistent and don’t give up easily. Continue Reading »

6 Common Deadly Mistakes Logo Designers Make

Posted May 21st, 2014 in Articles by Eko S

Design is a subjective entity and no matter how much the technology will evolve, it will remain very subjective. Practically, no design project was created to be unanimously accepted as being beautiful. However, it’s quite sad for a designer to work for days and nights to realize a good project only to be asked by the client to remove some items and eventually to change the colours! Continue Reading »

Case Study: 5 Top Brands Started Solely from Anger Reactions

Branding Strategies
Posted May 20th, 2014 in Articles by Eko S

Many of marketers have to face an angry customer or employee by mistake as part of company roles, and of course it is not easy to do. Anger costumers can affect not to good for the brand image of the company and of course will reduce earnings.

In the face of an angry costumer is certainly required a special strategy for alleviate the emotions of costumers. Anger costumers should be handled properly, because the impact anger customer can be very unpredictable. Did you know that? Continue Reading »

Best Logos of April 2014

Best Logo Designs
Posted May 19th, 2014 in Inspiration by Eko S

iBrandStudio readers are accustomed to be monthly delighted with a great collection of the best logos. It’s the beginning of the month and we couldn’t disappoint our readers, therefore here are exposed the best logos uploaded on various logo galleries in April.

It’s useless to mention that all the logos are wonderful and really inspiring. Altogether, we are seeing only the positive aspects; there is a dark side that logo designers have tried to keep secret. It’s about how many sacrifices they have done to satisfy these high level standards. A part of the logo designers studied graphic design in schools and no doubt it was a significant endeavour. Graduating a design school requires an important financial effort, entering into a junior level position is difficult even for the most talented designers and satisfying all the clients requirements is the most challenging situation. Continue Reading »

Top 10 Best Logo Changes of 2013

best logo redesign
Posted May 13th, 2014 in Inspiration by Eko S

“It may be hard for an egg to turn into a bird: it would be a jolly sight harder for it to learn to fly while remaining an egg.” – C.S. Lewis

It is practically impossible to overestimate the importance a logo has in creating a brand identity. The logo the first thing a person notices when coming into contact with your brand, and as we all know, first impressions are really important. Continue Reading »

Infographic: Hot To Use Google Plus and Become a Plus Wizard

How To Become a Google Plus Wizard
Posted May 12th, 2014 in Articles by Eko S

Do you already know Google+ with well? Most people assume that Google+ is like another social media, but they wrong. Google+ more than that, a presence on Google+ is so important. By taking a little time to your business page on Google+ can mean improved local search visibility, especially for a small to medium – sized business. The more benefits of Google plus you can find on MarketingLand.com post. Continue Reading »

42 Awesome PSD Templates to Mockup Your Business Card Designs (Free & Premium)

Business Card Mockup PSD Templates
Posted May 8th, 2014 in Freebies by Eko S

Presenting your business card designs to a client or on your portfolio websites will really help you to boost client and visitors impression. And the very easy way to do that is by use a mockup to create a realistic preview of how the designs will work in a real world.

So to help you find the best mockup, in this design mockup series, I have collected 42 Awesome Business Card Mockups with a variety environment that are ready to download and use. Start to impress your clients today! Continue Reading »

Case Study: The Average Price of A Logo

Case Study Logo Price
Posted May 6th, 2014 in Articles by Eko S

Many logo designers prefer to avoid talking about money and their incomes. The members of logo design community debate intensively about various design aspects, but there are only a few forum threads and blog posts treating the financial part. Definitely, it’s a very sensitive domain, but neglecting the finances is a very big mistake.

On the other hand, we are living into a very connected world and it determines a large pool of prices and options. Nowadays, the price of a logo varies from a few bucks to hundreds of millions. Well, we have decided to take the bull by the horns and expose here our thoughts about the price of a logo. Continue Reading »

Infographic: Social Video and Brand Engagement (Facts & Figures)

Social Video Infographic
Posted May 5th, 2014 in Articles by Eko S

In doing marketing in social media, is a great picture to share content but in you know that if you did share videos you will make an excellent content!

In HubSpot article, revealed the fact that viewers spend 100% more times on pages with video on them and 90% of information transmitted to the brain is visual, and the visuals are processed 60,000X faster in the brain than text. What an amazing fact right? Are you still wondering how come the video can share the make effect like that?? Continue Reading »

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