iBrandStudio - Resources in Designing Your Brand Identity

Best Logos of July 2013

Best Logos
Posted August 26th, 2013 in Inspiration by Eko S

As usual, each month I bring to you the best logos selection and I guess that our loyal readers are waiting for their monthly portion of logo inspiration. Good news, here are the best logos of the previous month. This post is special due to two factors:

  • It signifies the first month of the second semester- yeah, the first half of the year has already passed;
  • The logos uploaded this month are really wonderful.

The number of logos uploaded on various logo galleries is sensible equal to the previous month; in conclusion, in July there was nothing special. Regarding the quality, this month was also very similar to the previous one- the majority of logos being top quality!

I should mention that all these appreciations are made by the author consulting the most important logo galleries; therefore you may have a different opinion. It is a great reward to know if you agree or not with my ideas, therefore I honestly ask you for feedback via comment form. Continue Reading »

3 Branding Lessons from The Greatest Marketing Disasters – Part II

Brand Marketing Lessons
Posted August 24th, 2013 in Articles by Eko S

When company decided to enter a new market of course expect getting the right investment and can provide benefits that can help the company to stay afloat. But the campaign could mistakenly, this can make the brand gets doom for survival, that’s what I call a marketing campaign disaster.

Several famous companies despite already become expert in marketing their products still make mistakes, that become a marketing disaster for its brand, as I have expressed in my previous article – 3 Branding Lessons from The Greatest Marketing Disasters. Here are the next 3 lessons that you can learn from famous brand marketing disasters: Continue Reading »

15 Professional Logo Mockup Packs for Your Logo Design Project

Professioanal Logo Mockup Packs
Posted August 21st, 2013 in Inspiration by Eko S

Having high quality logo mockup templates is essenstial for you, a logo designer. Since, they will help you to present your beautiful logo designs or to get an idea of how it would look like when printed on different materials such as leather, fabric, metal, cardboard, cloth, books, wood, paper and much more.

Here we’ve selected 15 Professional Logo Mockup Packs for you. All packs are work with Photoshop smart object, so making it easier to replace the content with your own designs with just a few clicks. Enjoy! Continue Reading »

3 Branding Lessons from The Greatest Marketing Disasters

Brand Marketing Lessons
Posted August 20th, 2013 in Articles by Eko S

Go international is a dream of every brands, can grow the business to be better known by consumers outside the area is the toughest challenge, the differences that must first be learned is the key to the success of your brand. It takes a mature marketing to remain acceptable with the foreign community. Because if you make the mistake of using bad or in genius marketing plan this can be bad for your business continuity. Could be a loss you will get even the most extreme could happen is a boycott for your brand.

Here are the lessons that in genius marketing plans who gives a variety of real examples of marketing problems from big brands: Continue Reading »

25 Beautiful Zoo Inspired Logos

Zoo Logos
Posted August 19th, 2013 in Inspiration by Eko S

Animals are worldwide appreciated and the logo design community is aware that inserting an animal into a logo it has a bigger chance of being loved by viewers. The logos below are part of a great logo showcase and you should enjoy each one in order to assimilate new techniques and ideas. Well, which are the reasons of inserting a stylized animal into a logo? When and how should you add an animal into your project? I found a couple of situations when is recommended to do it, but of course, everything depends of the project specificity and of course, the client’s requirements.

I consider that having an animal inserted into a logo is suitable for everything related to them: logos of dogs or cats associations, for zoos or for veterinary. It’s redundant to mention that the message of the logos is instantly noticed by viewers and it’s a great advantage for the logo owner.

Another good use of animals in crafting logos is when are highlighted some specific features. Continue Reading »

Top 10 Web Creators for Building the Perfect Website

Web Builders
Posted August 13th, 2013 in Inspiration by Eko S

The process of building a website has evolved from a tedious process of countless hours and huge lines of code to the possibility of having a site built in literally minutes by drawing a few lines and objects. This was made possible by the new website builders that provide a user friendly interface between the code and the user. This way, the user doesn’t interact with the code and doesn’t have to know any. This makes web designers double happy, as they won’t be depending on a programmer anymore. Websites can be drawn directly on the dashboard, avoiding all the inconveniences of incompatibility and other code related hassle. While these web creators have been around for a while now, we can say they are at their peak – so much in fact that one would have difficulties choosing one. Let’s take a look at ten of the best website builders on the market today. Continue Reading »

Get High Quality Printing Services at Day2DayPrinting.com

Day2dayPrinting.com review
Posted August 6th, 2013 in News by Eko S

In today’s advanced world if we look in the business market, we will find that almost every business requires printing on regular basis. Often companies use different materials for advertising and marketing. Most of the print materials require printing on a regular basis.

The cost of printing all materials can really add up and companies might end up on low profit rates. Fortunately, online printing companies offer cost effective printing services that has proved to be quite beneficial for major companies and they are ending on high profit rates. Day2Day Printing offers cost effective ways to print all required documents with custom creations and prompt delivery services. Continue Reading »

Case Study: Spec Works & Job Boards Are Useful or Just a Waste of Time

Job Boards Advantages
Posted August 5th, 2013 in Articles by Eko S

Due to the economic crisis that has just passed (or we want to believe that it passed) people are reticent in making businesses and an immediate effect was the decline in online investments. It’s obvious, the Internet is an immaterial entity and subconsciously, it is associated with a higher risk than brick and mortar businesses. Altogether, everything has a positive side, even an economic crisis. One of the positive consequences was the rethinking of how the resources are spent. In web design community, this movement created good opportunities for ones that dared and brought to bankruptcy the ones that didn’t search for solutions. The economic rules are simple and pragmatic: the profit is equal to incomes minus spendings; therefore there are two solutions to maximize the profit. The first possibility is to raise the costs to have higher incomes, but it’s not recommended to apply it in bad economic conditions. The second one is to lower the spendings and it represents a better solution. Well, some web design agencies preferred to save money by giving up to the offices and the employees are working from home so they saved the money for rent and transportation. Others selected to outsource some projects and all these created the perfect context for a more dynamic context for designers. In other words, working from home isn’t a dream or the appanage of a freelancer; it’s on the way to become a normal state (maybe this article may convince you).

Working from home has its downsizes but overall, it’s better than working into an office, having a bad chief and some annoying colleagues. A great advantage of working from home is the flexible program, what really matters for someone in this position is to have finalized the projects before deadlines. The most active ones manage to work for more clients or to become engaged in some freelance projects. In these circumstances, it’s no surprise the growing of job boards and speck work markets. From the start, I want to mention that these two entities aren’t alternatives to a job, but definitely, are better than effectively waiting for a client. Continue Reading »

8 Steps To Do for Zero Budget Marketing

Zero Budget Marketing
Posted August 3rd, 2013 in Articles by Eko S

Acquiring the first 100K customer certainly is an art that requires a precise step in doing marketing. Whereas marketing budget considered is quite expensive to be able attract customers, currently business models need to include sales marketing, advertising, and many other expertise, before you think about expensive marketing budget you need to look internally, especially for those of you who have less or zero budget to doing marketing in introducing your product . There is still a way to do a zero budget, and of course it is not impossible for the time being done in the world of marketing, so why you not try it? :) Continue Reading »

Showcase of Beautiful Portfolio Websites in Flat Design

Flat Design Portfolio Websites
Posted August 1st, 2013 in Inspiration by Eko S

Flat design is become a new trend lately and many large companies are starting to adopt flat design in their website. Like Microsoft with Windows 8, Facebook and eBay that introduce the flat version of their logo and icon. Then Apple recently introduced iOS 7 that also adopt flat design trend. Continue Reading »

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