Facebook has announced that major changes will be rolling out to users, Facebook’s News Feed is getting a whole lot more visual. More than a trend, this is a direct response to how people are using the network today. Facebook officials noted that 50% of the content shared in the News Feed today is visual. As Zuckerberg himself added, “the stories around you deserve to be displayed with more than just text and Facebook’s users love photos so much that photo posts now take up some 50 percent of the current News Feed”.
With the new Facebook News Feed, it focus on visual than you have to prepare for the rollout of these updates by creating visually compelling content. If you’ve been previously posting text-based status and links, think about how you can convert those ideas into visuals. So what does all this mean to businesses? Simply, put focus on your creative. Images are going to define your brand on Facebook now, more than ever. Because of that here are 6 easy tips for your brand to optimize your visual in new Facebook News Feed: Continue Reading »