Big photos with blurred background are becoming trend in web design. Since this style not only creates a cool effect, it also can bring reader attention and focus with your main content, screenshot, text or the other item. This effect will be useful for your website agencies, portfolios, business services or corporate websites.
Personally, I think that people use too frequently terms as branding and rebranding, redesign, or brand identity. In this context, each one has an opinion; the multitude of viewpoints is welcomed but these must be based on a solid background which is not the case for the majority of individuals. My idea has at its foundation the huge numbers of clients that misuse the branding and logo design vocabulary. Yep, we should be tolerant and forgive the incorrect use of some terms but we can’t ignore when wrong ideas are strongly advocated. More concrete, a very good friend of mine told me about a client that asked for a logo redesign because it’s more than a year since it wasn’t modified. Well, just because time passes, it isn’t a valid reason to redesign a logo!
In this article I want to present my own perspective about how to redesign a logo; even if there are many similar processes with designing a new logo, the differences are major and it’s a big mistake to make confusion between the terms. The main difference between a redesign and a completely new design is the mentality approach, while the practical execution remains the same. Continue Reading »
Design has gain great importance in web world as it is observed that people focus on the visuals pretty much. Initially, people created basic HTML websites and they didn’t have many options to form attractive web designs or graphics. But these days’ latest tools and software offer great deal of functionalities and tools using which web and graphic designers are creating highly effective and creative designs. The basic thing behind any design is its idea and the most important concern is to implement that idea, if you don’t have designing skills and proper tools, you might not be able to implement your design which is why most smart web designers opt to learn latest tools and software. Continue Reading »
Every constant reader of iBrandStudio.com knows that monthly we are highlighting the best logos. Of course, we couldn’t neglect this aspect and here are the best logos uploaded in the previous month. As usually, we may miss some interesting logos and we strongly ask the readers for their contribution; the comment form is for you!
Comparing with the previous month, it seems that the number of logos brings up while the quality remains very high; yeah, there were enough poor creations but overall, the logo designers created stunning works. Another conclusion of this month is the fact that all the types of creations were uploaded, there is no special trend that simply exponentially grown; from 3D logos to black and white concepts all were used.
My advice is to study all the logos bellow and extract the essence. It’s true, without practice none may evolve, but the inspiration usually comes when admiring other works. On the other hand, nothing is more shamefully than copying a logo. Firstly, it destroys the reputation of the owner and secondly, it’s a shame for creator (well, it’s much recommended to replace “creator” with “thief”).
Storytelling is not just composing a story, its a process of meaning-making. If you integrate stories into your business’ website for sure they will strengthen your positions in front of customers. Through storytelling, you can reflect any aspect of your “business identity” and represent it in any manner. Stories provide some sort of a record of your business evolution, and in return your clients can use it to assess the quality of your services/products and business in general. Continue Reading »
Did you know that the way a woman holds her handbag can tell a lot about her personality? According to American author Patti wood a woman who holds her handbag tightly under her arm in the armpit vice is displaying a look of awkwardness. Trendy handbags play a crucial role in every woman’s life and are a major fashion accessory. Since designer handbags come with hefty price tags, more and more women are opting to purchase cheap handbags that are inspired by the designer labels and look quite stylish.. Here are certain tips to buy trendy handbags that suit your requirements and fit in your budget too. Continue Reading »
Branding is one of the most crucial pieces to building a solid foundation when starting a company or redesigning a company. Having solid branding will separate you from your competitors, allowing your product to stick out. Continue Reading »
If you`re wondering what makes certain brands so popular and memorable, you should know that fonts play an important part in the brand image combo. I`m sure you, as a designer, can recognize Coke`s logo simply by seeing one single letter. And the best part is… it doesn`t only happen to you. It happens to millions of consumers who`ve grown so familiar with the fonts of their favorite brands, that they`ll instantly spot them just by taking a quick peek.
So if you find yourself inspired by famous brands, check out this great variety of free fonts on UrbanFonts.com and pick your favorite. There are hundreds you can choose from, so you can rest assured you`ll find the perfect one for your new project. Continue Reading »
You’ve designed the logo for a client or you have a new logo design for your business and want to present your design on multiple branding media like stationery, corporate identity, Business Proposal, t-shirt, mug, bag, business card, Envelopes, CD, Cover, and Note. Here, you’ll need branding / identity mockup to save a lot of your time.
And to help you, here we have collected 12 Great Photorealistic Branding / Identity Mockups. With a simple drag and drop on the smart object, your design will be presented in a great realistic way. Continue Reading »
Many people assume that brands are only associated with big businesses and corporations, but in today’s ever changing society, the importance of a personal brand identity should not be underestimated. A personal brand helps to identify who you are, what you are about, and what you represent. Your personal brand is you, and how you would like the world to see you. Most people have unconsciously developed a personal brand identity, but those that take the conscious decision to further craft and refine it will find it rewarding, especially when it comes to career development. Continue Reading »