Coca-Cola is an old brand that always can make consumers interesting, in addition quality product that always maintained from time to time but also the ads displayed with genius, this is what makes Coca-Cola very attractive to consumers.
When Mid-November strikes, the X Factor advert breaks becomes a war zone, with the big supermarkets and department stores reminding us that Christmas is just x weeks away and it’s time to start spending. The release of the Christmas ads kickstarts the shopping season of ringing sleigh bells and ringing tills, and all sorts of approaches are taken to get the crowds in. But who took the turkey crown this year and who was stuck with the brussel sprouts? Here’s our countdown of the biggest campaigns of the season. Continue Reading »
Each companies would require the existence an ad that can be used to introduce, to promote or to remind costumers the existence of those brands. Ads should present with appropriate to the needs of the brand, but often companies have difficulty in determining type/criteria of ads that can attract the attention of costumers. An advertisement needed not only creativity but also the contents message should be easily accepted by costumers with only a brief look at those ads.
Here are 4 smart tips that will make your advertising efforts can attract people attention: Continue Reading »
We know that being a logo designer isn’t the easiest job in the world. People wrongly interpret that if a logo is a small entity, then it’s very easy to create one. The situation is almost opposite; a logo requires a substantial endeavour from the creator. Much more, creating a logo implies being inspired and none can be efficient all day long. Altogether, a good logo is enough to motivate any designer to continue his job. Unfortunately, it isn’t very rewarding from the financial perspective, even some of the most famous logos being very cheap. The Nike logo cost 35$ while Twitter one was 15$. Unbelievable, isn’t it? Continue Reading »
Mobile will soon be the most targeted marketing arena for most retailers around the world. According to the latest statistics, mobile search will overtake desktop search in 2014, making mobile marketing even more important. The competition between mobile phone companies is cut throat, as all major brands such as Nokia, Samsung, Apple, HTC, Sony and Qmobile are manufacturing extremely powerful and user friendly mobile phones at affordable prices, which is resulting into increase of mobile usage and this creates an opportunity for businesses to tap that market by implementing an effective mobile marketing strategy. Continue Reading »
Being a market leader is desirable for a lot of people. Besides tantalizing, this position is also challenging. Why challenge? Because in order to maintain a fixed position at the top, you have to apply a variety of ways by using the latest methods in marketing in order to remain a market leader. For successful marketers often have a “secret” from the process of creating a product until market its products. So what is the secret?
Based on that question I arise it in this article this time to reveal the simple secrets that were held by the marketer to achieve success. Here are 6 simple things are always do by successful marketers: Continue Reading »
We have learned many campaigns that use green marketing campaign, but few people thinks green marketing campaign is not effective. As I have discussed in my previous article: 7 Advantages When Use Green Marketing on Your Business; that will give you the inspiration that green marketing can be very lucrative campaign for your brand.
It takes a few steps that can be fairly simple to make your green marketing targeted and beneficial to consumers. Here are 13 tips that will help you to make the right green marketing campaign: Continue Reading »
At this time not a few companies that have switched to choose green marketing campaign to promote they products, but not all companies are quite serious in the campaign, the seriousness of doing green marketing campaign can be judged from the campaign conducted continuously and sustainably. In this case, my value of Starbucks is quite serious in implementing green marketing campaign, not just trying to lure consumers alone but he really did to save the planet. Various strategies have been carried out by Starbucks in making green marketing campaign become interesting, that’s why I interesting to discuss Starbucks in this article. Continue Reading »
Global warming more often we hear today. Everyone is more aware about the importance of an action in the nature preserve, this phenomenom is no exception for business people. Talking about global warming impact in marketing world, have you ever heard about Green Marketing Campaign?
Just a brief review for you, green marketing is market of products that are presumed to be environmentally safe. Thus green marketing incorporates a broad range of activities, including product modification, changes to the production process, packaging changes, as well as modifying advertising (Source: Wikipedia).
Such as review given the Wikipedia above, green marketing has also been done by some companies. They do some kind of modification in accordance with market needs, here: Continue Reading »
Global warming increasingly felt at this time, so many natural events that occur as the weather suddenly can change unpredictable. Surely this phenomenon being realized by everyone, as the perpetrators of marketing you should begin to catch these phenomenon become an opportunity, by use green marketing campaign you can also care about the environment. Just to review for you: Green Marketing is “The marketing of products that are presumed to be environmentally safe. Thus green marketing incorporates a broad range of activities, including product modification, changes to the production process, packaging changes, as well as modifying advertising” (Wikipedia).
Green marketing can mean that you consider the quality of the product that you created and eco friendly also, those things are the main advantages for your company when using green marketing campaign. And now in this article you will know more advantages that you can get by using green marketing strategy, here they are: Continue Reading »