Obviously you are very familiar with eCommerce store on Facebook right? Today eCommerce store is a must for every brands to develop its business. It would be interesting if you could develop your eCommerce store to be able to better communicate with your customers. One of a good medium and proved to be effective for developing eCommerce business is Facebook, as the facts revealed from the following infographic (published by TheOnlineSeller.com), Facebook as much as 5.9% and average people online orders per referral source in Facebook as much as $40. Continue Reading »
The New Year certainly has significance meaning for marketers to renewing its marketing strategy. Especially for B2B marketers who studied marketing to reach its target market. “As fact from Brightcove, the online video platform, in partnership with the Content Marketing Institute and Marketing Profs, surveyed more than 1,200 B2B marketers in the US. It found content marketing is becoming more and more important to marketers, with 93% of respondents using it and 73% producing more content than last year. The results also revealed that on average, 13 different tactics, including blogs, social media, newsletters and video, are used to get a brand’s message to customers”. Results of the survey you can see in the infographic below Continue Reading »
Well, you know that all the marketer nowadays using social media for they business, but do you know what social media will dominate in 2014? I guess the first social media appear in your mind is Facebook, but you are wrong.
Based on the research of digital marketing Omnicore revealed the quite surprising results, one of which Pinterest users worldwide are 70 million people and Pinterest can attract 1,090 visitors per minute. Amazing right? Today’s using Pinterest to grow a business is promising enough. Continue Reading »
Every year the marketer needs to change in accordance with the consumer behavior changing. It takes a mature survey to guide marketers run strategies what working, what’s not and what are marketers will plan in 2014. The results belong to webmarketing survey 500 + marketers said that as many as 41% of leads generated will be very influential for the B2B market and drive sales as much as 40% will be appropriate for B2C. Continue Reading »
Did you know the majority of food advertising has a target market of children, due to American children could spend 44.5 hours a week to see the TV and are exposed to up 30.155 TV ads a year. (Source: Targeting Children with Treats Infographic)
Food beverage business certainly needs more trust from consumers, because they not just want to consume products that they will eat, they need to be convinced and a proof a products they consume are safe for the body, especially the food for they children, of course, parents will not be arbitrary to give food to their children. Continue Reading »
Have you ever come across advertisement initially unremarkable suddenly become very famous? This is what we call the viral marketing strategy. Being the most sharable ads are the dream of all brands which their campaigns can makes almost everyone who saw it become infected. And the one way to do that is by using viral marketing, but how to do viral marketing? How a brand doing viral marketing to their campaign?
In this article, I decided to share with you the 5 strategies when doing viral marketing campaigns based on case study from top brands, here they are: Continue Reading »
Today many business people are talking about viral marketing, because this marketing strategy is a type of booster popularity that spread rapidly with a short time. Social media is one medium that provides an opportunity for marketer to more develop they viral marketing. Continue Reading »
Have you ever wondered is that campaign you has been doing is correct? Or, more importantly, whether during your campaign have been successful? Promotion is necessary, because with promotion can determine the success of your marketing strategy. Did you know that promotion is very appreciated and awaited by consumers, according to the infographic below: 21% of consumers and 24% of UK consumers african-american have promotional calendar (Source: ASICentral.com), and Continue Reading »
Coca-Cola is an old brand that always can make consumers interesting, in addition quality product that always maintained from time to time but also the ads displayed with genius, this is what makes Coca-Cola very attractive to consumers.
When Mid-November strikes, the X Factor advert breaks becomes a war zone, with the big supermarkets and department stores reminding us that Christmas is just x weeks away and it’s time to start spending. The release of the Christmas ads kickstarts the shopping season of ringing sleigh bells and ringing tills, and all sorts of approaches are taken to get the crowds in. But who took the turkey crown this year and who was stuck with the brussel sprouts? Here’s our countdown of the biggest campaigns of the season. Continue Reading »