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Promotional Clothing Explored: Uniforms, T-Shirts and Other Incarnations

Promotional Products Brand Strategy
Posted May 4th, 2013 in Articles by Eko S

Promotional clothing isn’t always a t shirt bearing the name and logo of a fast food restaurant or a popular computer animation. It can be, but it can equally be any one of a number of other things – from the uniforms we see on store attendants, which promote by helping us to find them when we need them, to an old school tie. Continue Reading »

The Promotional Products Industry Explored and Explained

Promotional Products
Posted April 27th, 2013 in Articles by Eko S

Every industry is made up, in some part at least, of a supply chain. The supply chain is the method by which products or services are created, transferred and stored; and eventually shipped to the customer who needs them.

In some industries the final part of the supply chain, the shipping, may also be thought of as simple provision – a service is not always a tangible thing, and so may not always need physical transport from one location to another. Continue Reading »

How Social Media is More Than Just Marketing

Social Media Marketing
Posted April 26th, 2013 in Articles by Eko S

Though it has long been recognized that social media makes a great marketing platform, partially because of its viral nature, that is not its only purpose. It is becoming more and more recognized as a means to connect to customers and to answer customer questions and providing customer service.

Though it sometimes might lead to negative exposure, it is also a perfect means for informing customers and potential customers about potential negatives such as a product recall, or lack of availability of a particular product. Continue Reading »

5 Marketing Lessons from The Most Expensive Watch Brands

Marketing Lessons
Posted March 28th, 2013 in Articles by Eko S

Call it a Rolex, Girard Perregaux, Patek Philippe or Cartier, do you know that watch brands?
Of the four brands that I mentioned above is the most expensive watch brands in the world, there is even a mention of these watches can cost more expensive than a Ferrari car, amazing isn’t? How they are selling? Must all have the same function, namely as markers of time. But what make the brand could become the most expensive brands in the world at?

Here is the 5 lessons that we can take from the most expensive watch brands: Continue Reading »

Designing an Exceptional Promotional Product

Design Promotional Product
Posted March 26th, 2013 in Articles by Eko S

Promotional gifts are a great medium for engaging with your clients on an intimate level. USB drives, pens, cups, tote bags, and other inexpensive treasures are valued by the community and can serve practical purposes as well as well as aesthetic ones. But with so many companies catching onto this trend, it’s now necessary more than ever to produce a promotional item that is both unique to your brand and eye-catching to your audience. Continue Reading »

Business Advice: What has been Done by Intel to Boost Sales

Intel Branding Strategy
Posted March 2nd, 2013 in Articles by Eko S

As we have seen, that the business PC (Personal Computer) becomes slows down day by day, even the brand Intel longest in the PC field has experienced declining profits. As we can see in the chart below (the data is from Morningstar Direct). Continue Reading »

Push Your Business Ahead with Smart Mobile Marketing

Mobile Brand Strategy
Posted February 27th, 2013 in Articles by Eko S

Many emerging technologies like smartphones are enabling businesses to stay in touch with their customers irrespective of their location. The ubiquity and portability of smartphones are making them an indispensable tool for marketers. Smart mobile marketing can help both the marketers and customers to stay in touch on the go. Customers too want business information to be delivered to their smartphones concisely so that it will be accessible for them on the go. But, some small and medium businesses are not yet well versed with the strategies to be followed for success in mobile marketing. Some of the important tips to push your business ahead with mobile marketing are: Continue Reading »

5 Sales Marketing Lessons from The Joneses Movie

Sales Marketing Strategy
Posted January 19th, 2013 in Articles by Eko S

What is the first thing you would do in doing sales marketing a particular brand products that you sell? The question is simple but it is quite difficult to answer.
There are a variety of literatures that can helps us to answer the above questions. One of that is a film, not necessarily websites, newspapers, magazines or books that can teach us about how to be a good sales. Sometimes a film is almost the same as real life, many intelligent films have been created, one of which is The Joneses, Continue Reading »

5 Effective Online Marketing Strategies

Online Marketing Strategies
Posted January 13th, 2013 in Articles by Eko S

Online marketing is a synonym for internet marketing which is a common practice in the process of promoting certain brands, organizations etc. It has shown its perfection in being a perfect way to reach both existing and new customers. Continue Reading »

Google+ Marketing Tips for Your Product Sales

Google+ Marketing Strategy
Posted December 24th, 2012 in Articles by Eko S

Google+ also have a facility that complements other social media. For the example is Google+ has a similar G+ it’s like “Facebook like” beside that Google+ also has #Hashtag that have same function with the #Hashtag belong Twitter. And as a marketer of course, you will greatly benefit from the facilities offered by the Google+. Where facilities owned like Facebook and Twitter Hastag has been very useful for marketers in social media. Continue Reading »

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