There can be no greater way to reach your target audience than at a trade show or exhibition. Being able to exhibit your products and services offers the perfect opportunity to connect with your existing and potential customer base. A huge and relevant audience all under one roof is in the palm of your hands and all you need to do is make the most of the opportunity. If organised correctly, attendance at industry events can provide cost effective exposure for your business to hundreds of professionals within your industry. Continue Reading »
The internet users by the end of 2014 reached almost 3 billion. It show us, the importance of digital marketing today for your business brand. But what are the digital marketing techniques that marketers find most effective?
This infographic by the team at Smart Insights will show you the trend of user activity using internet, customer lifecycle management and 3 pillars to help you plan, manage and optimize your digital channels in 2015. Continue Reading »
Do you want to work at home with great job? One answer is to develop a consulting business. Today, this kind of business becomes a trend because so many companies need consulting services to develop its business.
If you already run this business, than what you should do next? Do you have to be visible and reliable? Or, you share it on your social media profiles, tell a few friends to promote it and then repost the exact same blog post on the other sites. Continue Reading »
Knowing what you have to publish when promoting your brand in Facebook isn’t easy, it’s took time and research to generate the buzz! Especially for you that have restaurant business, I’m sure you already have many competitors that can eat you any time they can. If you don’t have strong social media marketing.
In this post, I will show you what the top restaurant brand did to reach their success. As you know, learn from the best is the perfect ways. The key point is you should be different from your competitors. Before we get started I suggest you make a list of all yours competitor first. Once you have that list you will know what you have to do to make you different from them. Continue Reading »
B&B (Bed and Breakfast) at this time looks very promising. Typically, B&B are private homes offering accommodation with fewer than 10 bedrooms available for commercial use. Lots of old, seaside or mountain home that has plenty of room transformed into a Bed & Breakfast.
The idea is quite simple that is to take advantage of the empty room to generate a profit, and rules for starting a business is also so simple not like hotels. If you’re interested to start your own B&B business Entrepreneur.com has write a how-to guide for you. Continue Reading »
Theoretically, the most important design project must be awarded to the most competitive designer. The more skilled a designer is, the more challenging the projects must be for this person to feel accomplished. However, reality is different from theory. In the majority of cases, the skilled or the less skilled designers aren’t the ones who receive the most interesting projects. These are received by the ones that really want to get them! More exactly, the ones that are remarked by the clients. Unfortunately, Continue Reading »
Marketing activities on Facebook not only bring fans traffic, but more than that. You have to make your fan page more helpful and interesting. Just think, fans can easily like your page but they also can easily leave your page just because they get bored.
It is important to realize, at this time fans getting smarter if no one can they get out of from page like an information or promotion than in a minutes they will hit the dislike button. Continue Reading »
Today, content is everything. When you start a business you should realize you have to fill it with quality content. Thanks to social media today, not only text content but also visual content that is considered as a quality content that quite effective and easy to do.
The goal of marketing is increasing sales and achieving a sustainable competitive advantage (Wikipedia). And to achieve that goal, you as the marketers should stay update and develop your skills to take your marketing to the next level.
Became known in candy maker brand is not enough. You should build your reputation and increase consumers trust to use your product. Although you have offered various discounts may not be able to make your customer interesting, even these steps would be seen as a cheap product that utilizes the opportunity. So be savvy is not cheap.
Starting a business is not easy and of course you will find your competitors. You must have an identity to differentiate you with your competitors. I already read a great article that made me realize that brand identity is essential: 7 Branding Facts Every Entrepreneur Need to Know. Continue Reading »