iBrandStudio - Resources in Designing Your Brand Identity

The Art of Mixing Google Typefaces (Infographic)

Website Typography Tips
Posted April 15th, 2015 in Articles by Eko S

Each and every time you start a design project; you’ll have thousands – if not millions – of different typefaces to choose from, many of which are available at absolutely no cost to yourself thanks to open-source font directories like Google Fonts.

While these open-source directories make our lives so much easier in some ways (e.g. by hosting the typefaces on their servers allowing us to include them in our projects with ease), they almost certainly make things harder in the sense that they give us such an abundance of choice. Continue Reading »

The Recipe for A Perfect Logo (Infographic)

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Posted April 7th, 2015 in Articles by Eko S

What sets a good logo apart from the rest? There’s no single magical technique for creating an effective logo. Rather, successful logos are made up of several interconnected elements. They need to appeal to the brand’s target audience, but they also need to be adaptable and simple enough that anyone can easily understand them. Continue Reading »

How To Use Google+ as A Logo Designer

Google+ Tips for Logo Designer
Posted April 2nd, 2015 in Articles by Daniel

We published many articles about social media and social networks and all of them were highly appreciated by the readers. We offered many interesting posts for Facebook and Twitter users, but we have written very few articles about Google+. Continue Reading »

How to Create a Killer Logo (Infographic)

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Posted April 1st, 2015 in Articles by Eko S

A logo is a crucial part of a company’s identity. It tells a story of the brand’s culture, behaviour, and values and importantly, it allows potential customers to identify with the brand. Having a distinctive logo can leave a lasting impression on potential customers and can help your business to stand out from the competition. Continue Reading »

The Secrets of 5 Top World Banks to Convince Their Customers in Facebook

Facebook Marketing
Posted March 27th, 2015 in Articles by Ratih

Have you noticed that you already do a great job to make your customer connecting to you?

Building a better engagement with customers is not easy; a lot of things to think about and researched, but you do not have to think about it alone. Well, I never get tired of saying this, a good imitate that can develop is a good marketer. Continue Reading »

A Brief Guide of Using Twitter as A Logo Designer

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Posted March 23rd, 2015 in Articles by Daniel

Very recently the famous businessman George Soros retired from activity. He said that the markets are complicated and making businesses is way more difficult than ever. Don’t take this introduction wrong, iBrandStudio remains a blog focused on design, we won’t change the topic for stock exchange or other similar subjects. Still, this decision reveals the complexity of the actual economical context. The logo designers are living in this environment, so the decision of George Soros may represent the quintessence of our world. Continue Reading »

How to Create a Product Logo That Gets People Talking

How To Create Memorable Logos
Posted March 20th, 2015 in Articles by Guest Author

A logo is everything for a product. It is essentially the face and voice for a set of merchandise. Since a logo can impact everything from brand identity to sales, you don’t want to throw one together carelessly. A carefully executed logo design will make your product come out on top, and here’s how you can accomplish that very thing. Continue Reading »

Six Habits of the Productive Logo Designers

Productive Logo Designer Habits
Posted March 17th, 2015 in Articles by Daniel

We have just passed into a new year and every logo designer works hard to accomplish the resolutions for 2015. It’s common at the beginning of the year to make some own resolutions and try to follow them – in this way is better quantified the personal evolution. I believe that at least every other logo designer proposed to be more productive in 2015. It’s such a common purpose that across time lost from its value and for some designers is a deprecated goal. The loyal readers of iBrandStudio know that we many times published articles about productivity: here, here and here. And due to their feedback we will continue to offer tips and solutions to become a more productive logo designer. Continue Reading »

Case Study: Black & White and Dual Meaning Logos

Black & White Logo Designs
Posted February 18th, 2015 in Articles by Daniel

Across time our tastes evolves; some things are highly appreciated today while tomorrow are old fashioned and none wants to associate his/her name with them. This fact is fully understandable, but the speed of preferences changing of the Internet users is amazing and the designers hardly can handle the situation. Nowadays, it’s more and more difficult to believe that the quality will always be appreciated.

As a logo designer, anyone has the morale duty of creating logos that must successfully pass the exam of time. The one billion dollars question is how to manage to create a design that is appreciated for a long period of time. Continue Reading »

Internet Marketing 101 and its Types

Internet Marketing 101
Posted February 12th, 2015 in Articles by Guest Author

Internet Marketing or Online Advertising is a widely used PR & Marketing process adopted by almost every commercial brand and company out there. It is the lifeline of commerce and each day sees more and more companies using the online platform to reach out to their existing customers as well as blinding new client bases. Continue Reading »

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