iBrandStudio - Resources in Designing Your Brand Identity

4 Types of Logos That Would Never Be Outdated

Timeless Logo Designs
Posted July 30th, 2014 in Articles by Eko S

Probably, the most desired reward for any logo designer is the worldwide appreciation of his/her logos. Even though we are living in a globalized world, the cultural differences are significant and it’s extremely difficult to satisfy everyone’s tastes. Altogether, some designers created logos that seems to be positively appreciated by almost every viewer.

The value of a logo doesn’t consist only in the worldwide appreciation, but the timelessness is a capital feature, too. The Internet is evolving and many designs are outdated in just few years. A good logo must pass the time exam- it must be equally appreciated today, tomorrow or in the future. In fact, Continue Reading »

Infographic: Why Digital Marketing can Help You Grow Your Business – 12 Reasons

digital-marketing-grow-business-infographic-cover
Posted July 29th, 2014 in Articles by Eko S

Digital marketing is a trend today, many business has change their marketing strategies to online one, or beefing up existing marketing efforts with digital marketing strategies – in an attempt to capture a growing and very lucrative online marketplace. Continue Reading »

Infographic: Guidelines of Good Logo Design Company

infographic-what-makes-a-good-logo-design-company-
Posted July 19th, 2014 in Articles by Eko S

What makes you choose a company to help you design your brand logo business? What makes a good logo design company?

This infographic that created by Creatage will hightlight the differences between hiring a good logo design company and choosing a less-experienced and cheaper alternative. As your guidelines to get a good logo design and brand development. Continue Reading »

7 Tools to Stay Engaged With Your Attendees: Save Time & Money

Best Social Media Tools
Posted July 18th, 2014 in Articles by Eko S

Almost all the businesses are online at present and their business owners aim to achieve high revenues with the help of their services. They want to make their products a brand value in the global world. To do this, people are moving towards various tools and new strategies to target niche audiences and turn them into the potential customers. Choose the best tool to promote your products or services in the online marketplace. If you have own small business and you desire to explore it globally, then create your business website and use the perfect tool to stay engaged with customers. Continue Reading »

Infographic: Why Color Matters in Brands?

The Power of Color in Brand
Posted July 12th, 2014 in Articles by Eko S

Choose the color for your brand are critically important for your brand success, since it can transform a logo into the desired emotional for your target audience. It can attract people attention and can influences up to 80% of a customer’s purchasing decision.

To help you choose the right color, this infographic below that recently published by dezinegirl creative studio will explain which color is the best based their extensive research. Let’s take a look below: Continue Reading »

5 Tips to Help You Calculate Your Rate and Speed Up Invoicing

Invoicing Tips
Posted July 10th, 2014 in Articles by Eko S

Time is money when you’re a freelance designer, but if you’re not clear on how much time you spend running your business, it’s very likely that you’re cutting into your own earning potential. When you know how to accurately forecast how much time and energy a project will take until it’s approved for billing, you ensure that every minute you spend is as profitable as possible. Here are five tips to calculating an accurate rate for your work, and expediting invoicing. Continue Reading »

Top Customer Service Mistakes that Hamper Your Brand Right Now [Infographic]

Top Customer Service Mistakes
Posted July 2nd, 2014 in Articles by Eko S

Making your way up the e-commerce Olympus is a hard and time-consuming journey. You need to invest all your diligence and creativity to build up a recognizable brand. While winning the trust of the customers is a great challenge to accept, losing it takes no effort at all. A mere sideslip may result in a dramatic cart abandonment of your Magento store and bury your brand deep in the grounds of Google Search once and for good.

Magento store owners, who cherish the brand reputation, should make two major criteria their top priority: quality goods and best customer service they can ever provide. These options should not even be questioned. Continue Reading »

Infographic: Get Customers Strategies to Trust Your Brand eCommerce Website

infographic-build-trust-ecommerce-website-cover
Posted June 27th, 2014 in Articles by Eko S

Get the trust from potential customers to your ecommerce website is very important. Also with the increasing prevalence of phishing scams, malware, and just plain shoddy customer service makes consumers more wary with their clicks than ever before – which means that trust indicators on your website are more important than ever before.

But you don’t need to worry, by following the great strategies as said on the infographic below (created by KISSmetrics.com) you can win the customer trust and make them more likely to follow through and buy your products online. Continue Reading »

Infographic: Get More of The Right Followers with New Twitter

How to Get More Twitter Followers
Posted June 18th, 2014 in Articles by Eko S

Did you know that Twitter have new profile design? This infographic that originally published by marketmesuite.com, will explain in detail the function of a new Twitter profile and what you should do to maximize this profile. Like you have to give appropriate picture in your profile with avatars (500×500) and a custom header photo (1500×500) and you have to put your best tweet forward with interesting, timely, or useful tweet. The conclusions you have to make a perfect tweet. Continue Reading »

Case Study: Freelancer vs. Employee of a Design Agency

Freelance vs. Employee
Posted June 16th, 2014 in Articles by Eko S

Nowadays, the logo designers are living a very bad paradox: a part of them doesn’t have clients interested into their services while a part of the clients desperately needs logo design services. More annoying is that some designers have so many projects in queue that they must give up to some clients. Altogether, as long as there are both clients needing logos and designers ready to work it’s clear that the situation may be corrected. The market is relatively equilibrated, there aren’t too many clients or too many logo designers, but the lack of communication influenced this paradox.

Continue Reading »

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