iBrandStudio - Resources in Designing Your Brand Identity

Case Study: Graphic Designer Vs. Logo Designer

Graphic Designer vs. Logo Designer
Posted August 27th, 2014 in Articles by Eko S

“Design is not just what it looks like and feels like. Design is how it works” said Steve Jobs and we, the staff behind iBrandStudio, really believe in this idea. Average people, Internet addicted individuals or designers talk more and more about design. It seems that design is everywhere…which is true!

It’s extremely well that more people are paying attention to design, but at the same time, this situation generates lots of misunderstandings and confusions. As example, many people, especially the ones that don’t have many connections with the www world don’t make the distinction between graphic design, web design, print design, UI design or logo design. The result is the confusion of people that need design services but aren’t sure about which kind of designer should be contacted. The confusion is amplified by the fact that a part of the designers are specialized in more than a single field. Continue Reading »

Infographic: Get More Social Media Traffic by Use These Surprising Words

Get More Social Media Traffic
Posted August 24th, 2014 in Articles by Eko S

Do you know, the words can change the way people feel, changes the meaning, the mood and the motivation. And how about if you can use that words on your social media marketing efforts? I believe it could drastically affect how much social media traffic you get.

So if you need to know, which words and phrases converts. Let’s take a look this infographic below created by QuickSprout.com. Neil will help you determine what words you should use and what words you should avoid using on Facebook, Twitter, LinkedIn, and Google+. Continue Reading »

Case Study: How To Integrate The Traditional Marketing with Social Media

Social Media Marketing
Posted August 22nd, 2014 in Articles by Eko S

You always hear that traditional marketing still playing special role. Many article discuss it to show you how the traditional marketing still important in social media strategies. Now, how if the traditional marketer like the food truck can go viral with their social media?

In this article you’ll learn the 4 useful tips from Kogi BBQ which is the number one food truck. How they use social media as their one of marketing strategies: Continue Reading »

How A Logo Designer Should Grow his Brand Identity

Brand Identity Strategies for Logo Designer
Posted August 19th, 2014 in Articles by Eko S

The logo designers know that the term “the second impression” is totally outdated these days. People have (for any kind of problem) so many solutions at hand that any small inconvenient determines them to search for other options. Of course, the main “responsible” for this situation is the Internet. This circumstance is quite advantageous for the average Internet user, but it’s not the same for the service providers. In conclusion, nowadays, the expressions “second impression” and “second chance” shouldn’t be in the vocabulary of anyone involved in the online industry. Continue Reading »

Top 10 Universities Do Well Marketing on Facebook (Plus The Lessons)

Top Universities Facebook Marketing Strategies
Posted August 17th, 2014 in Articles by Eko S

Do you already have a marketing brand strategy on Facebook? Various kinds of brand that is currently conducting a campaign on Facebook have a wide range strategy to reach his target market. All of this because the competitive world needs every brand to show his quality with easy way by utilizes social media.
Especially for the university brand the biggest problem is what everyone else thinks about their institution: Is it quality enough to get appropriate science for the future?

“Schools have realized that this is a very competitive market. If you want more students and get more money, you need to give more point of difference”; said Hayes Roth, VP worldwide marketing at Landor Associates. Continue Reading »

Infographic: Famous Rebrands of the Past 100 Years

Famous Rebrands Infographic
Posted August 13th, 2014 in Articles by Eko S

Should you do rebrand for your company or business? When is the best time to do that? Since we know rebranding a company’s goals, message, and culture is hard. Not only can it be expensive to execute a complete rebrand, but it can also be risky.

So a successful campaign requires more than a revamped logo and a name. It demands a vision that inspires customers, investors, and involves overhauling a company’s goals, message, also culture.

There are many reasons why a company may wish to rebrand, Continue Reading »

4 Types of Logos That Would Never Be Outdated

Timeless Logo Designs
Posted July 30th, 2014 in Articles by Eko S

Probably, the most desired reward for any logo designer is the worldwide appreciation of his/her logos. Even though we are living in a globalized world, the cultural differences are significant and it’s extremely difficult to satisfy everyone’s tastes. Altogether, some designers created logos that seems to be positively appreciated by almost every viewer.

The value of a logo doesn’t consist only in the worldwide appreciation, but the timelessness is a capital feature, too. The Internet is evolving and many designs are outdated in just few years. A good logo must pass the time exam- it must be equally appreciated today, tomorrow or in the future. In fact, Continue Reading »

Infographic: Why Digital Marketing can Help You Grow Your Business – 12 Reasons

digital-marketing-grow-business-infographic-cover
Posted July 29th, 2014 in Articles by Eko S

Digital marketing is a trend today, many business has change their marketing strategies to online one, or beefing up existing marketing efforts with digital marketing strategies – in an attempt to capture a growing and very lucrative online marketplace. Continue Reading »

Infographic: Guidelines of Good Logo Design Company

infographic-what-makes-a-good-logo-design-company-
Posted July 19th, 2014 in Articles by Eko S

What makes you choose a company to help you design your brand logo business? What makes a good logo design company?

This infographic that created by Creatage will hightlight the differences between hiring a good logo design company and choosing a less-experienced and cheaper alternative. As your guidelines to get a good logo design and brand development. Continue Reading »

7 Tools to Stay Engaged With Your Attendees: Save Time & Money

Best Social Media Tools
Posted July 18th, 2014 in Articles by Eko S

Almost all the businesses are online at present and their business owners aim to achieve high revenues with the help of their services. They want to make their products a brand value in the global world. To do this, people are moving towards various tools and new strategies to target niche audiences and turn them into the potential customers. Choose the best tool to promote your products or services in the online marketplace. If you have own small business and you desire to explore it globally, then create your business website and use the perfect tool to stay engaged with customers. Continue Reading »

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