5 Tips for Conducting a Rebrand Without Killing Past Marketing Efforts
Rebranding a company is always a huge risk – after all, you are taking all of the hard work you’ve done to establish the brand and starting from scratch. Most of the work that marketers do is focused solely on branding.In fact, 37% of marketers state that their number one goal is building brand recognition. Further, 48% measure their marketing…
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