5 Powerful Ecommerce Branding Tricks to Forge Emotional Connections with Gen Z Shoppers
Generation Z. They're native digital citizens, socially aware, believe in authenticity, and possess enormous purchasing power and cultural clout.For ecommerce businesses, having a quality product and a working site is not sufficient to impress them, much less retain them.Gen Z is hungry for connection, purpose, and brands that speak to…
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