One of the basic logo design principle is that a good logo is timeless. A principle is an abstract thing and it has limited value in practice. It’s not rocket science to understand that a logo, no matter how attractive was at the moment of releasing, sooner or later it will be old fashioned. Some logos are outdated or aren’t visually appealing very quickly, while others are highly appreciated for a long period of time. In this light, redesigning a logo is something normal, nothing man-made is perfect. A redesign shouldn’t be considered a plastic surgery, it may be better compared to a facial treatment to make the skin look shinier!!! Maybe it’s not the best comparison, but I think that it’s extremely expressive! Continue Reading »
iBrandStudio is a well-known place where every logo designer may refill his/her inspiration level. We are proud of this and you have our word that we are working harder and harder to offer to our readers only the best items for inspiration. Previously, we showcased some logo collections inspired by animals. Now it’s time for a new and fresh set of animal inspired logos.
Animals are part of our life and using their silhouettes in logo design is a very common fact. These are very suggestive and help a lot in transmitting a clearer message to the viewers. Moreover, the message would be understood by a very large pool of people because the symbols of each animal are almost universal. Some concepts of animals may be used strictly for animal related activities (pet stores, veterinary pharmacies or non-profit organizations for animals). Others are more famous and have broader possibilities of use. The lion is used to express power, the jaguar or a cheetah for speed and agility, the owl for wisdom etc. Continue Reading »
Hi, today I have another great logo designer. His name is Brian Steely a branding designer from Atlanta, United States. He has been working at a design firm for more than 16 years. And he has a unique logo design style, by using simple line-art he manages to produce a range of diverse and inspiring logo designs as you can see below. Continue Reading »
It’s said that by getting more experienced, a designer will be able to create better products. This statement is partially true; in fact, becoming more experienced represents a mandatory condition to deliver better products and services, but unfortunately this is not sufficient. A considerable contribution that has to be taken into consideration is the potential of the designer: some learn faster while others are less efficient. Altogether, there is another factor into the equation of creating better and original logos that is many times ignored. Continue Reading »
Time is flying very fast. We live day by day being aware by this undeniable truth. Continuous change steals the seconds like they have never been transforming the future into present and sooner than we expect, the present into past.
There’s no better time to observe, to feel, to gain more awareness of the time flow than autumn. There are changes around us in every second but the passing from summer hot days to grumpy, cloudy, rainy days feels always more dramatic. Continue Reading »
Nowadays, the Internet covers all the areas from our lives. That changed in many ways, the way we live. Maybe the most influenced is business area.
No matter the business we are in, we need to have an online presence. Being online is a real challenge. We compete with many others in the same business so we have to provide better services, lower prices and what is more important a distinct, a better online presence.
In this context a new business appeared – logo design. Of course that didn’t come alone but with others like web design, web coding, application development but we know from any psychology related science and from our life experience that an image makes more than any written word. An example to describe the importance of the logos is the car industry. Logos from any car brand are worldwide known. Continue Reading »
The summer days had come to an end. Summer vacation consumed her last days and turned to windy and rainy. Usually this picture seems painted in sad colours but not for design community. As we always stated, when it comes about design an important part of the logo designer job activity is recreation. The summer had a refreshing effect upon creativity of many designers, felt like a restart for some of them or just increased the creativity level for others.
That is why we have now, at the beginning of autumn, a difficult task. We have to choose best logos of prior month. August seems one of the best months of the year, from creativity point of view exceeded only by winter holiday season. Transition from holiday to work is always beneficial, both for designers and users. Continue Reading »
Gert van Duinen is a Dutch based illustrative logo & brand identity designer and founder of cresk, a brand identity consultancy primarily focusing on exclusive brandmark design, brand identity revitalization and brand identity development. Officially he has been into graphic design since the mid 90′s, after studying graphic design from which he received a handful of diplomas and certificates. He has always been intrigued and passionate about iconic design and logos, trademarks and anything distinguishable by either brandmark or impression. Continue Reading »
Every web design blog mentioned, at least once, about the exponential rise of the handheld devices. We are more and more dependent on the smartphones or/and tablets. Is it good or bad…? Personally, I think that it’s a huge step forward for the entire mankind, but it hides many disadvantages and other stringent problems. In fact, any addiction has negative consequences, isn’t it?
Well, we are designers so it’s not our matter to determine what’s good or bad for the future of the humanity. Instead, the logo design community noticed the raise of a new trend: the mobile UI influence over the crafting logos process. Even though the mobile UI is relatively new, some items are famous and almost anyone are accustomed to them. Wi-fi signs or pins are quite common and any smartphone user recognize them almost instantly. Continue Reading »
Hi, today I found this amazing logo designer, his name is Roko Kerovec. And Rokac is the name of his independent logo design studio based in Croatia/Europe. He love helping clients that understand how a unique logo is important for the success of their business. He has worked with clients from all over the world and been published in many relevant logo design books such as Los Logos and Logopond book. Continue Reading »