Content creation tools are applications, software, or websites that make the work of content creators easier. These tools are often used for creating written or visual content for all sorts of purposes. Their work may shine on websites, social media feeds, as marketing collateral, on TV, any many more channels.
Content creation may seem easy, but requires a lot of effort and planning. For strengthening your content strategy, it is wise to invest in high quality tools that will make a content creator’s work easier and simplified.
The primary purpose of content creation tools is to improve the overall storytelling process of the content creator. From writing articles, to creating images or videos, or podcasts, content is required everywhere.
Why Are Tools Required For Content Creation
Content creation is not only about having great ideas. It’s also about having the right tools to get the job done quickly, efficiently and effectively. Tools help content creators in the following ways:
- They make the content creation process easier and faster
- They improve the quality of the final product
- They help content creators better communicate their ideas to others
- The right tools can also make content more engaging and visually appealing
11 Must Have Tools For Content Creation
In this article, we’ll explore some of the must have content creation tools that will help you take your content strategy to the next level.
1. SurferSEO
The Surfer SEO tool helps in creating and optimizing content in a fraction of seconds. It provides users with data-driven insights into what keywords are most popular and how to use them effectively. It is very helpful for writing SEO friendly high quality content for any domain.
The SERP analyzer feature of this tool provides an in-depth breakdown of Google’s first page by showcasing the average word count, keyword density and frequency, hidden content, page speed, partial match keywords, Alt text, and much more. It helps the user with amazing content ideas too.
2. ContentIdeator
ContentIdeator is a tool that helps content creators come up with new ideas for articles, blog posts and more. This tool is popularly known as the “Content Forest Tool”.
It works by analyzing your existing content and identifying gaps in your content, by comparing your competitor’s articles in your industry.
On entering a keyword or a phrase, it will provide you with a wide list of potential topics that you could write about, along with data-driven insights into how popular those topics are.
Long-tail keywords or phrases are required for generating content topic ideas that are targeted specifically towards your readers.
3. Frase.io
Frase.io is a tool that helps content creators to optimize their writing for SEO and to improve the overall quality of their articles. It does this by analyzing your existing content and identifying areas where you could make improvements.
Frase.io is also a wonderful tool for creating content briefs for your articles. It automatically generates a content brief based on your search query, in about 12 seconds.
The goal of this tool is quite similar to SurferSEO, but both of these work in a different way. This tool is also pretty great in terms of content optimization.
In addition, Frase.io provides users with data-driven insights into which keywords are most popular and how to use them effectively.
4. WordPress SEO by Yoast
WordPress SEO by Yoast is a plugin that helps improve a user’s website ranking by optimizing their website’s keywords and content. This tool is automated, but still requires input from the user.
WordPress SEO by Yoast analyzes the user’s website content, gives the website a score, and provides suggestions for improving the content for SEO purposes.
In addition, the WordPress SEO by Yoast offers a range of features designed to help users improve their headline writing, such as the focus keyphrase, Google preview, readability, and social media to assist your content marketing strategy.
5. CoSchedule Headline Analyzer
Every content creator will know the importance of creating an award winning headline for their posts, or articles, or videos. The CoSchedule Headline Analyzer is a tool that helps content creators to write headlines that are both effective and SEO friendly.
This tool is not limited to headlines, but also helps users in writing catchy and stunning email subject lines, contributing to your email marketing strategy. It also reflects the score of your headline. The higher the score, the more compelling your headline is.
In addition, the CoSchedule Headline Analyzer offers a range of features designed to help users improve their headline writing, such as a Headline Score that rates the quality of your headlines.
6. Quora
Quora is a platform that helps content creators to research potential topics for articles. It does this by providing users with a range of data-driven insights into what questions people are asking and what topics are being discussed.
Quora is very useful for users to establish authority of content in their respective niche or industry. It establishes your brand awareness, thorough leadership, and also answers the questions that people are looking for on Quora.
In addition, Quora offers a range of features designed to help users connect with experts on specific topics, such as the ability to follow specific topics and receive notifications when new questions are asked.
7. Hemingway Editor
The Hemingway Editor is a tool that helps content creators to improve the readability of their writing. It does this by highlighting areas where your writing is dense and hard to read. It is basically a tool that is majorly used for proofreading content.
The tool works by detecting hard to read sentences, passive voices, complicated words and phrases, and even the presence of adverbs in your content. It also allows users to write their texts directly on the app without using other word tools.
In addition, the Hemingway Editor offers a range of features designed to help users improve their writing, such as a Word Count Target that ensures you stay within a specific word count.
8. Google Keyword Planner
The Google Keyword Planner is a tool that helps content creators to research potential content topics for articles. It helps in discovering new phrases that are being searched on the internet. This feature makes Google Keyword Planner a perfect tool for finding new keyword opportunities.
It does this by providing users with insights into what keywords are most popular among the visitors, and how to use them effectively. It also gives an overview of the search volume of the suggested trending keywords in the user’s niche.
In addition, the Google Keyword Planner offers a range of features designed to help users improve their writing, such as the ability to create a custom keyword list.
9. Gather Content
Gather Content is a tool that helps content creators to plan, organize and manage their articles smoothly. It does this by providing users with a range of templates and tools that make it easy to plan and structure your articles.
Planning, organizing, and maintaining content across multiple platforms is surely a chaotic and messy task. Gather Content helps manage multiple content at scale. It is a single tool to manage the people, and process, for producing effective content that meets user needs and business goals.
In addition, Gather Content offers a range of features designed to help users collaborate with others on their articles, such as the ability to invite team members to contribute to your articles.
10. Grammarly
Grammarly is a most popular online grammar checking tool which has advanced grammar checking features. It helps content creators to improve the accuracy of their writing. It does this by providing users with insights into where they are making mistakes and how to rectify them.
Grammarly highlights your grammatical mistakes and suggests better options to strengthen the quality of your content. Apart from grammar, it also helps users in correcting the sentence formations in their content.
In addition, Grammarly offers a range of features designed to help users improve their writing, such as a plagiarism checker, that ensures your articles are original and unique.
11. Canva
Canva is a tool that helps content creators to create visuals for their articles. It does this by providing users with a range of templates and tools that make it easy to create professional-looking visuals.
The visuals created using the Canva tool are perfect for uploading and sharing on various social media platforms as they are original and free to use. This tool has many user-friendly features which makes it very simple and easy to use.
In addition, Canva offers a range of features designed to help users collaborate with others on their visuals, such as the ability to invite team members to contribute to your designs.
Final Thoughts
These are just a few of the must have tools for strong content creation. These tools will help you to optimize your articles for SEO, improve the readability of your writing, and collaborate with others on your articles. With these tools, you’ll be able to create content that is both effective and engaging.
Content creation is not a one-size-fits-all process. The tools that you use will depend on your specific needs and goals. However, the tools listed above are a great starting point for anyone looking to take their content strategy to the next level.
Do you have any other favorite content creation tools? Let us know in the comments below!
About the Author!
Boni Satani is the head of marketing at Zestard Technologies Pvt. Ltd. With over 10+ years of experience in SEO, Boni has helped many national and international businesses increase their online visibility and reap high ROI. He frequently blogs for the Search Engine Journal and YourStory. You can find Boni on Twitter and Linkedin.
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