How to Start a Grocery Delivery Business: Revenue Model & Key Features

Illustration by Iryna Korshak via Dribbble

Online grocery shopping is quickly gaining popularity among customers. However, the grocery industry is selecting the best business model to keep up with consumer demand. Today’s grocery delivery businesses are bringing transformation by delivering seamless customer experience with smarter omnichannel solutions.

The concept of the on-demand grocery delivery service is based on the premise that customers should be able to get groceries whenever they want. In fact, this kind of delivery approach is essential to the success of online grocery shopping and CPG (consumer packaged goods) businesses.

However, with such hype and competition in the grocery delivery business, why does Building an Online Grocery Delivery Software still make sense?

Let’s read some of its statistics,

The prominent reason to develop an on-demand online grocery delivery app is, that by 2024, it is anticipated that the market for grocery delivery services will increase its revenue by approximately $630 billion and will grow at a CAGR of 23.7 % in the period 2020- 2025.

The secondary reason for Grocery Delivery App Development is proliferated demand. With the upgradation in technology and after the covid-19 impact online grocery shopping gained remarkable momentum.

Indeed, one of the eCommerce sectors with the strongest growth rates in 2022 will be grocery delivery.

These numbers will undoubtedly spark a lot of business interest in the food eCommerce area.

Hence to help such entrepreneurs we have prepared a guide for online grocery software, where we are going to discuss how to start a grocery delivery business, its features, and its revenue model in detail.

Things to consider when launching an online grocery store

You should concentrate on the following elements in order to launch and run a successful online grocery business:

  • Choosing a supermarket business model and improving it as necessary
  • Recognize the effects of COVID-19 or any of its modern variations, such as Omicron, on the target market.
  • Constructing a plan to convert the business model into an operating model that is flexible, efficient, and exact
  • Identifying the intended market
  • Distinguishing the delivery areas
  • Analyzing competitors
  • Dedicated grocery delivery software development companies for seamless Websites and applications development.

Despite all of these considerations, business owners and entrepreneurs frequently spend a lot of time and money trying to find the best grocery business, model.

In order to assist you, we have outlined four key business models for the grocery sector, which will help you to streamline your grocery delivery system development system.

The Grocery Delivery Business Models

Here are the grocery delivery business models you may utilize if you truly want to start your Grocery Delivery Business or start a hyperlocal mobile grocery delivery enterprise.

1. The Inventory Model

The platform gathers and stores goods and resources from numerous sources. Customers place orders, which you gather and fulfil through a supply network that may be internal or external. No matter the vendor, orders are sent to clients with the site’s logo.

The consistency of the goods produced by companies that employ the inventory model is monitored. Profit margins are also higher when a business completely controls its supply chain by making all of its purchases from within.

As a result of the need for a warehouse, quality assurance, warehouse management, and shipping, the method is expensive. Products may be washed if they are not used within a predetermined time period.

Customers can now place orders online, and the grocery shop will use its own delivery network to bring the items to the customer. If you don’t want to build a grocery store, you might start a grocery delivery service using the inventory idea.

2. The Shopping Model

The shopping model is the most widely used in terms of the global market. These days, many business owners are interested in learning how to start an online grocery delivery service. With one difference, it operates much like a multi-vendor marketplace strategy.

Depending on the location of the consumer, the platform selects the vendor or grocery store rather than the customer. One business that uses this approach is Instacart.

They also refer to the people who make deliveries as “shoppers,” since they go grocery shopping on behalf of customers.

For the delivery of couriers, presents, and other goods, networks should continue to operate under their current infrastructure and business model.

3. Hyper-Local Model

As the name suggests, the hyper-local marketplace is a form of competition that serves a small geographic region.

A stroll through your neighborhood will undoubtedly point you in the direction of a business of a similar nature, even if it is modest and self-sufficient and serves virtually all the needs of the local populace.

Currently used in e-commerce, a hyperlocal structure Grocery delivery, online grocery shopping, home shopping, personal care services, and other services have all had a profound impact on how successful hyper-local e-commerce companies have become.

4. The Multi-Vendor Marketplace Model

It’s one of the most well-liked business ideas for grocery delivery start-ups. If you employ the multi-vendor marketplace model, you are not required to manage stockpiles. Simply serve as a conduit between customers and businesses.

You offer a digital platform, like a website portal or a mobile app, through which shoppers and grocery retailers can interact.

Customers will use the app to place orders, which will subsequently be delivered to the proper grocery stores. A delivery person will then pick up the deliverables and give them to the clients.

Transport, item collection, and client delivery are all handled by an internal logistics network. Customers’ orders are fulfilled by the company utilizing the store’s logo. This idea is applied throughout Amazon’s entire business.

A multi-vendor model is a fantastic addition to the online or on-demand grocery framework because of its market success and the part it plays in maximizing conversion.

Using a multi-seller module that is suitable for your eCommerce site will allow you to easily implement this strategy. One of these extensions for the Magento platform is Magento Multi-Seller.

Key Features of an On-demand Grocery Delivery Business

Online grocery delivery, a crucial component of an online grocery business, which is built to satisfy and meet the needs of customers. The following are the two main attributes of a website that delivers groceries:

1. The Front End

The default homepage of the website is what users view when they first arrive at the grocery store’s homepage and before they have registered. Here are some crucial elements that the website owner should emphasize from this impartial standpoint:

 icon-angle-right Page banner

Describes the company’s philosophy.

 icon-angle-right Features of Post Login

Enables login for admin, buyers, and sellers.

 icon-angle-right Multi-Store Front

Provides clients with access to several stores for a variety of options.

 icon-angle-right Simple cart and checkout

Add things with ease.

 icon-angle-right Payment Options

Consumers have a variety of payment options, including cash, cards, and digital wallets.

 icon-angle-right Order tracking

A map makes it simple to follow a placed order.

2. The Back End

The data are kept in the backend. To keep all the data related to the product order and delivery, a database is mostly used.

Key participants in the grocery industry

A few notable businesses are active in the online grocery delivery market. Among them are:

 icon-angle-right Postmates

Unquestionably, the most well-known company in this sector is Postmates. They have delivered more than a billion things and made more than $250 million in sales since its founding in May 2011. The company’s overall valuation grew to $1.85 billion in 2019.

 icon-angle-right Instacart

With more than 85% of American households and 70% of Canadian households able to use its delivery services, Instacart is a market leader in online grocery shopping in North America.

It delivers from more than 25,000 locations thanks to partnerships with more than 350 national, regional, and local retailers. With possibly six rounds of fundraising, Instacart’s current market valuation is $8 billion.

 icon-angle-right UberRUSH

UberRUSH is an on-demand grocery delivery service venture by Uber, a company that doesn’t need any introduction unless you are living in a cave or under a rock.

Currently, UberRUSH is offering its service in the New York City Area (Manhattan, Brooklyn, and Queens), San Francisco, and Chicago.


The pandemic’s unique circumstances have benefited the online grocery delivery industries. Without a doubt, the change in customer behavior has ushered in the prime time for grocery delivery platforms.

However, the succinctly described suggestions above ought to provide some fundamental requirements to develop an on-demand online grocery delivery app.

Picking a solution that places your company in the market as soon as feasible should be simple when considering the possibilities that are available.

Moreover, to make a seamless and intuitive grocery delivery app you can contact the grocery delivery solution development team for a complete package that includes everything you need to start an online grocery delivery company.

About the Author!

Mushahid Khatri is the Chief Executive Officer of Yelowsoft, one of the leading On-demand delivery solution providers. He is a visionary leader who believes in imparting his profound knowledge that leans on business and entrepreneurship.

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