Learn about photographing clothing that sells quicker, here are 13 incredible strategies for clothing photography for making amazing fashion shots for ecommerce and online shops including some photo editing tips such as UK Clipping Path by ghost mannequin services.
Many photographers assume that learning how to photograph clothing isn’t as difficult as learning how to photograph jewelry or other sorts of products. However, they aren’t absolutely correct.
Clothing photography also requires specific techniques and methods to get that perfect shot. If you are tired of shooting apparel photography that doesn’t sell or you want to work as a professional photographer for fashion brands, this is something that will help you take a step forward.
#1. Using a Mannequin
Use mannequins and ghost mannequin photography methods when you can’t afford to hire a model. They’re inexpensive, and dealing with them is simple.
You may also gather experience and retake photographs as many times as you like while shooting apparel on mannequins. It is suggested that photographing clothing on models or mannequins accurately illustrates how they fit and form the body.
#2. Take Multiple Images
Clients won’t be able to examine all of the intricacies and materials if you simply provide them one or two images of the product. It’s crucial to shoot one article three times, often optimally from 5 to 10 times, when it comes to garment photography.
The clothing should be photographed from all sides, including the front, back, and both the sides. It is important to pay attention to key details like zippers, buttons, designs, and logos that set this particular merchandise apart from others.
#3. 360 Photography
360° apparel product photography shows an object in its entirety so the customer may see it as it would look in real life. This three dimensional style artwork depicts a product’s size, proportions, and mix of parts in more detail.
It may seem difficult, but with the right equipment, it can be done perfectly. It is strongly recommended to choose the appropriate size of equipment for showcasing a person or a mannequin.
#4. Highlighting Features
People look for an eye-catching item when searching through online clothes retailers. They are more inclined to notice images with a complex and uncommon aspect.
A photographer’s job while photographing clothes is to highlight such unusual and detailed elements so that it seems genuine and coordinated.
#5. Iron Clothing Prior the Shoot
Minor flaws in your clothing, like wrinkles, might jeopardize the effectiveness of your e – commerce photos. That’s why it is recommended to iron or steam the clothes before the shoot to get rid of creases on your clothes right away.
#6. Camera Positioning
Determine where you want to place your camera before you start photographing. It should be positioned centrally in front of the clothing item that is being photographed.
If you’re photographing skirts, for example, place the camera across the hip area. On the hand, the camera must be situated in the chest area while photographing shirts.
#7. Avoid a Blotchy Appearance with Stiff Brush
A stiff brush is another must-have item in your fashion and garment photography gear. It will help in the removal of imperfections on clothing made of certain fabrics. Suede is one example of such a material.
To avoid a blotchy appearance, the suede knap must be rubbed in one direction at all times. Stiff brushes are helpful for removing fingerprints and flattening fabrics that are prone to becoming soiled.
#8. Using Pins and Clips
Not every item of clothing can be perfectly fitted to the mannequin. Safety pins and sewing pins will be required for the photography. Pull the fabric back on the mannequin with these pins to give the apparel a tighter, more form-fitting appearance. Clips may retain different kinds of cloth in a more secure way.
#9. Fishing Line
You’ll need a fishing line if you want to photograph apparel without any surface. To provide the appearance of a floating object, a fishing line may be used to hold the bag straps for hanging clothes.
#10. Stuffing the Clothes
The objects resting on a smooth surface misrepresent their true size, which is a major disadvantage of flat lay clothing photography. The clothes seem to be broader in photos than they are in reality, which is not attractive.
To fix this issue, using crepe paper, cotton wool, and tissues and stuffing them into the clothing pieces will help.
#11. Investing in a Lighting Kit
For all of the crucial components to be seen, the light sources must appropriately highlight the clothes. As a result, you need to get or invest in a lighting kit. The one with the three lights is the most popular. This allows for the creation of a three-point lighting arrangement.
#12. Using a Tripod
You will need to get a tripod if you want to produce good photographs. If you shoot with a camera in your hands, you’re unlikely to produce high-quality shots free of blur.
#13. Choose the Correct Aperture and Keep Your ISO Low
When photographing clothes, a high f/stop, between f/8 and f/11, is preferable. As a consequence, you’ll be able to concentrate on the product more effectively. If you want to draw attention to certain features, such as buttons you should use a lower f/stop (2,8) for shallow focus.
Set ISO to 100 or 200 for clean and sharper clothing pictures. The higher you set the value, the more noise you’ll get. Furthermore, at high ISO, the camera is unable to create clear photos, and details are distorted.
Basic Photo Editing
Photo Editing is a MUST! Here are some of the basic and most important photo editing you might definitely require.
Almost every photography clothing guide recommends shooting on a white backdrop. By removing the backdrop, you may completely neutralize any potentially distracting features. A white background also gives your images a professional look this way.
A proper backdrop color should be determined by the store’s style. The white background is the most popular since it contrasts with other colors and draws attention to the outfit.
Colors like pink, neon, and red are difficult to capture with a camera and need picture modification, even if the white balance is appropriately adjusted. Clients will believe they have been tricked if the colors are wrongly represented.
As a result, taking considerable time in correcting the goods’ color rendering is a wise decision. Your ultimate goal is to match the colors in photos as closely as possible to those in real life.
When photographing apparel for e – commerce, you may need multiple shots of T-shirts in various colors. It is wise to photograph just one color to save time and avoid shooting every color variant.
The Hue/Saturation tool may be used to change the colors of a photo in the post-processing of the picture.
You may use the hiding mannequin technique if you fear the mannequin would seem shabby in the images or divert attention away from the apparel. The 3D perspective of the clothing item is provided by the ghost mannequin.
Clients will be able to visualize how the garment fits on the body, as well as its true form and materials, with ghost mannequin effect or you can consider taking ghost mannequin service.
Crop your clothes images to match your other collections. This guarantees shoppers have a pleasant buying experience. If the online business has specific requirements for photo size and format, follow guidelines and you’ll do well.
Making a professional image does not come with a magic pill. Years of expertise are generally required; nevertheless, as a beginner you’ll discover that there are a few things you can do to enhance your photography quickly and easily.
To get an affordable and easy process editing service which includes advanced image and product images such as Ghost Mannequin Service, UK Clipping Path is certainly the best for ecommerce photo editing choice.